Proposal


OVERVIEW

Renato Films is pleased to submit this new proposal for services to support Holmes Realty Group in achieving its goals for reducing cost for marketing but still maintaining professional Lifestyle videos. As you know, Renato Films strives to create unique, captivating and inspiring films with an artistic viewpoint

98% OF BUYERS START THEIR SEARCH FOR HOMES ONLINE 

The first step for nearly every homebuyer is to search online, look at photos, and watch videos!

50%

50% OF BUYERS FIND THEIR HOME ONLINE BEFORE VISITING

Half of all qualified buyers find their home online without the help of a real estate agent.

68%

HOMES MARKETED WITH A DRONE SELL 68% FASTER

Drone photos and videos sell homes faster and make agents look more capable and professional.

403%

HOMES WITH VIDEO RECEIVE OVER 4X MORE INQUIRIES

Videos attract more attention than anything else. These numbers speak for themselves.


THE OBJECTIVE

Our objective is to support Holmes Realty Group in the pursuit of capturing and displaying the lifestyle that can be found in southern California’s real estate market. The team will be able to use these lifestyle videos to reach a target audience.

  • Property Listings

  • Community Spotlights

  • Community Films

  • Neighborhood Spotlights

  • High energy team highlight videos 

 

Property Listings

Our Real Estate Listing Photo and Video Packages show off your clients’ property, reduce time to sale, and help you get your next listing.

  • Aerial / Drone Footage Included 

  • Magazine Quality Finish 

  • MLS, Web & Print Ready 

  • Fast Delivery  

Wow Homeowners

Too often people forget that everything they are doing now should also be helping them secure more business in the future. Happy clients are great, but THRILLED clients send every referral they possibly can.

Own the Cutting Edge

Video has been officially recognized as the most popular form of online media. People connect better with video than anything else. A highlight video grabs attention and builds excitement, increasing traffic. 

More Traffic = More Clients

The more eyes that see you and your listing the more clients you will have in the future. Every time someone sees your content they are forming an opinion about you as a professional. Make sure that you don’t miss a single opportunity to show them who you are and what you offer!

Professional Photos that capture the highlights and best selling points of the property.

Aerial (Drone) Photo and Video 

We use cutting edge drone technology and sweeping views that engage viewers, generate excitement, and inspire buyers to action!

Magazine Quality

Top Tier Quality Photos ready for prime time as well as any platform (MLS, Web, Social Media, and Print)

Fast Delivery

We deliver within 48 hours with options to deliver the following morning if needed.

Community Spotlights

Does your listing include a super cool community area? Then we’ll photograph that too and edit additional photos!

 

Community Films

In a blog post’s Item View, the post’s thumbnail will automatically be placed into a banner at the top of the page, along with the post’s title and your chosen meta info.

 

Neighborhood Spotlights

Don’t want a fancy header with words and buttons? Just upload a thumbnail in Page, Blog List, Events, Product List, or Album, and it will be displayed in a thin strip along the top of the page.

 

High energy team highlight videos 

If you don’t want to use the banner at all, simply don’t upload a thumbnail, and it will not display.

 


OUR PROPOSAL

Videos can be any of the following

  • Unique Property Listing videos

  • Community Spotlight (Local Businesses)

  • Community Films

  • Holmes Realty Group Client Parties

  • Century 21 Events

  • Neighborhood Spotlights

  • Passion Projects including charities

  • Client Testimonials

  • Behind the scenes listing process

  • Team meetings

  • High energy team highlight videos comprised of B-roll footage

You can choose to show the title of the Folder or Product collection. If you don’t want to show the sidebars, you can choose to hide them entirely with a Style Editor option.


EXPECTED RESULTS

High quality files of your videos that can be used for a variety of formats, be it for the web, trade shows or broadcast television.

Integration Station

Your HouseLens videos go straight to your listing detail page on Zillow. No extra work and no extra cost!

 

Investment Options


PRICING

The following table details the pricing for delivery of the services outlined in this proposal. 


Scope of Services

PRE - PRODUCTION

Nav Link Font + Color – Set the typeface, font properties, and color of the navigation links.

Nav Link (Active) – Set the color of the navigation links on hover.

Enable Nav Button – Turn the last link in the navigation into a button (does not apply to folders).

Nav Button Style – Select between solid, outline, and raised buttons.

Nav Button Corner Style – Select between squared corners, rounded corners, or a "pill" shaped button.

Nav Button Color – Set the background color of the button (outline and text color if "outline" button style is selected).

Nav Button Font + Text Color – Set the typeface, font properties, and color of the navigation button.



PRODUCTION

Page Background – Set the background of the main content area.

Page Text Font + Color – Set the typeface, font properties, and color of body text.

Page Link Color – Set the color of body links.

Page Meta Color – Set the color of meta text (blog authors, post dates, etc.)

Control the typeface, font properties, and colors of the Heading 1, Heading 2, and Heading 3.

Quote Font + Color – Set the typeface, fonts properties, and color of Quote Blocks.


POST PRODUCTION

Hide Page Sidebar – Don't display the left-hand folder navigation on pages in a folder.

Hide Products Sidebar – Don't display the left-hand category navigation in product list view.

Hide Sidebar Title – Don't display title in the sidebar.

Sub Nav Title Font + Color – Set the typeface, font properties, and color of the titles in Page Folder Nav and Products Category Nav.

Sub Nav Link Font + Color – Set the typeface, font properties, and color of the links in subnavs.


FINAL REVISIONS

Pre Footer Background – Set the background color of the pre-footer area directly above the footer.

Pre Footer Text Color – Set the color of the text in the Pre-Footer.


OUTPUT

Footer Background – Set the background color of the footer area at the very bottom of the page.

Footer Text Color – Set the color of the text in the footer.

Footer Nav Font + Color – Set the typeface, font properties, and color of the footer navigation links.

Footer Nav Link (Active) – Set the color of the footer navigation links on hover.

Center Navigation / Info – Choose between left- and center-aligned footer navigation and site info.

Hide Site Info – Hide the site info in the footer.


TIMEFRAME

Rush Delivery

Fast isn’t fast enough? We’ll here’s super fast! We’ll get your photos to within 24 hours or less. Our goal is the next morning..

To complete the work outlined in the project scope, we'll need approximately a week from beginning to end per video, depending on when we receive feedback at each milestone. With the exception of listing videos. *Listing videos with have a 48 Hour turnaround time. 


Gallery Styles

Gallery Navigation – Determines the type of gallery image navigation is provided on the page.

Gallery Info Overlay – Select the type of display used for image title and caption.

Gallery Aspect Ratio – Controls the aspect ratio (width:height) for the gallery active slide.

Gallery Arrow Style – Determines the style of the arrows used to cycle through the slides.

Gallery Transitions – select the transition styles used to animate between slides being viewed.

Gallery Show Arrows – choose to use arrows for cycling through slides.

Gallery Auto Crop – choose to auto crop slide images to the selected ratio.

Gallery Autoplay – choose to cycle gallery images automatically without user interaction.

Gallery Loop – Enable a gallery to cycle through to the first slide after the last slide.

Gallery Autoplay Speed –Specify the speed at which the gallery pauses on the active slide.

Gallery Thumbnail Size – Control the height of thumbnail images when used for gallery navigation.

Gallery Arrow Background – Specify the color that is used for the shape of gallery arrows.

Gallery Arrow Color – Specify the color that is used for the arrow itself.

Gallery Circle Color – Specify the color that is used for the circle shape gallery arrows.

Gallery Info Background – Specify the color used in the background of the image title and caption. 


Event Styles

Event Time Format – Toggle between 24 hour or AM/PM for event times.

Event Icons – Enable icons on the address and event time display.

Event Thumbnails – Show an image thumbnail in list view.

Event Thumbnail Size – Control the size (ratio width:height) of the event thumbnail image.

Event Date Label – Enable date overlay on top of event thumbnail.

Event Date Label Time – Include the time of the event with the date overlay.

Event Excerpts – Show optional excerpt text of events on the list view when present.

Event List Date – Show the full event date (day, month, year) of the event on the list view.

Event List Time – Show the time range (start time-end time) of the event on the list view.

Event List Address – Show the event location address when present.

Event iCal/gCal Links – Show links to add events to Apple or Google calendars.

Event Like and Share Buttons – Show Squarespace simple like and share buttons on events.

Event List Compact View – Enable a simple stacked view of events in the list view.

Event Calendar Compact View – Enable a simpler calendar view optimized for smaller areas


Product Styles

Product Background Color – sets the color behind the product image.

Product Overlay Color – sets the color of the overlay when product list titles are set to 'overlay.'

Products Per Row – determines the number of products shown per line on the product list.

Product List Titles – controls the position of the product title on the product list.

Product List Alignment – sets the text alignment of the product title on the product list.

Product Item Size – select an image ratio for the product photo on the product list.

Product Image Auto Crop – determines whether product images fill the image area or fit within.

Product Gallery Size – select an image ratio for the product gallery on the product item page.

Product Gallery Auto Crop – determines whether product images fill the gallery area or fit within.

Show Product Price – shows the price on the product list page when enabled.

Show Product Item Nav – shows the 'back to shop' link on the product item page.